Praanesh, Qoruz CEO, about Free Influencer Search Engine and why it's a must have for Digital Agencies

Praanesh

Co-Founder & CEO

We envision a connected Influencer ecosystem. By that, we mean not looking at Influencers as "Vehicles of Reach" or "Human Ad Banners" but a world where Brands and Marketers forge tighter relationships with influencers, beyond "money" or "reach".

And thats why... Qoruz Search is totally free for end-users. You can use our Influencer search engine without time limits.

No tricks. No gimmicks. Truly Free.

FAQs

Yes, the Qoruz Influencer Search Engine is TRULY free. There are no restrictions or limits to the number of searches you can make within the platform. No gimmicks.

The Qoruz Search is meant for users with broader Influencer Marketing needs. For enterprises which need flexibility and agility, we have paid subscription plans.

We believe in a connected influencer economy. Launching the ability to find and connect with Influencers is the first step in our goal to achieving that.

You can book a demo via this link. One of our solutions specialists will fix you up with a custom demo shortly from there!

SignUp with Qoruz. Choose the platform as Instagram. Then search & find influencers based on categories, topics, hashtags, bio mentions, interests, professions and more. If you are looking for a handpicked Instagram influencers list, here is the list of top 100 Instagram influencers.

SignUp with Qoruz. Choose the platform as YouTube. Then search & find influencers based on categories, topics, hashtags, bio mentions, interests, professions and more. If you are looking for a handpicked YouTube influencers list, here is the list of top YouTube influencers.

Social Media would be the best place to find the right bloggers and influencers in your niche. Other than that, there are several influencer marketing platforms to find suitable bloggers for your campaigns.

To find influencers who best suits your brand, check into the influencer profile. Avoid influencers who have done any sponsored post for your competitor's brand.


Have a closer look into the engagement of the influencer and the type of audience they interact.

You can hire influencers for your brand campaign by connecting with the influencers through Social Media or mail. You can also reach out to any influencer management agencies to connect with the right influencer and hire them.


If not, you can use an influencer marketing platform to find influencers from your niche, reachout, and hire influencers yourself for your campaigns.

To analyze the influencers followers:


  1. Check out the reach of the influencer primarily.
  2. Validate the authenticity and relevancy of the influencer.
  3. Verify the engagement of the influencer with their audience.

You can verify all the insights mentioned above manually. Or there are several influencer marketing platforms available that analyze the influencers' follower details by default.

You can find the audience of an influencer by using an influencer marketing platform. Some influencer marketing platforms even have the deep analytics of influencers such as audience age group, gender diversity, location, etc.

There are several influencer marketing platforms and softwares available in the market now. You can get a hold of these tools by referring to the different blogs available on the internet.

To identify influencers, define your niche, and search for influencers on Social Media platforms manually using hashtags and location-tagged by the influencers manually.


To automate the influencer identification process, brands generally prefer influencer marketing platforms.

Influencer collaboration cost varies based on different metrics. The metrics are follower count, engagement rate, growth rate, etc.


To know the influencer collaboration charges, you can signup with influencer marketing platforms and access the commercials of various influencers from India.

When looking for an influencer


  1. Check out the reach of the influencer.
  2. Validate the authenticity and relevancy of the influencer.
  3. Verify the engagement of the influencer with their audience.
  4. Check the location of the influencer.

Several influencer marketing platforms in the market would automate all these processes.

Any content creator with a follower base of more than 20000 is generally considered a micro influencer. You can find them on any Social Media platform, or you can connect with Influencer marketing agencies who work with such micro influencers for any barter or paid campaign.


You can also find micro influencers on several micro influencer platforms in India.