Top 25 Lifestyle Influencers and Bloggers in India on Instagram (2023)

Reachout & connect with Lifestyle influencers

Lifestyle influencers have completely taken over Indian social media with their aesthetic and motivational content. Lifestyle bloggers make aspirational videos including self-care advice, home décor ideas, and travel destinations. Their followers adore the glimpses into thier lives and shower them with thier love and likes. Check out the curated list of Top 25 Lifestyle Influencers and Bloggers in India based on the engagement rate and many other metrics.

The influencers are shortlisted based on the maximum follower count from this category

Name Followers AVG. Engagement Engagement Rate AVG. Video Views Qoruz score Contact Details

Jannat Zubair Rahmani -

@jannatzubair29
45.9m 647k 1.41% 1.6m 9.35 View Contact

Prajakta Koli -

@iamMostlySane
7.6m 470.4k 6.14% 717.1k 9.3 View Contact

Arishfa khan -

@arishfakhan138
29m 202k 0.69% 596.6k 9.23 View Contact

Barkha Singh -

@BarkhaSingh0308
2.9m 144.9k 4.89% 161.3k 9.22 View Contact

Ahsaas Channa -

@ahsaassy_
3.5m 132.6k 3.74% 69k 9.22 View Contact

Nisha Gurgain -

@iamnishaguragain
9.5m 112.7k 1.19% 718.8k 9.21 View Contact

Noorin Shereef -

@noorin_shereef_
3.1m 54.7k 1.71% 151.6k 9.2 View Contact

Themoodyvibe -

@simranbalarjain
1m 76.1k 7.28% 423.7k 9.2 View Contact

Alankrita sahai -

@sahai_alankrita
1m 71.8k 7.18% 107.2k 9.2 View Contact

Nivrity Das -

@nivrity_das
792.2k 46.6k 5.89% 180.7k 9.13 View Contact

Radhika Bangia -

@radhika_bangia
1.8m 45.8k 2.52% 276.1k 9.11 View Contact

Deeksha Khurana -

@deekshakhurana_wordpress_com
738.5k 40.3k 5.46% 376.7k 9 View Contact

Aarti Ravi -

@aarti.ravi
602.5k 39.7k 6.59% 111.6k 8.99 View Contact

Sayan Bakshi -

@theorangeepistles
753.1k 33.7k 4.49% 328.7k 8.87 View Contact

Ritabhari Chakraborty -

@ritabhari_chakraborty
3.5m 28k 0.8% 64.2k 8.76 View Contact

The Formal Edit -

@theformaledit
911.9k 28.2k 3.1% 58.4k 8.76 View Contact

Ariya Hegde -

@ariya_hegde_1
665.2k 24.6k 3.71% 121.9k 8.69 View Contact

Aisha -

@styleetvogue
997k 17.3k 1.74% 502.8k 8.54 View Contact

Shaurya Sanadhya -

@ShauryaSanadhya
624.2k 10.9k 1.75% 379k 8.41 View Contact

Mehak Ghai -

@MehakGhai23
502.2k 7.9k 1.58% 21.5k 8.21 View Contact

Samidha Singh -

@thestyleandmore
530.1k 6.4k 1.21% 25.5k 8.08 View Contact

Juhi Godambe -

@JuhiBGodambe
535.5k 5.5k 1.04% 49.3k 8 View Contact

Saanya Khatter -

@saanya_khatter
471.9k 2.8k 0.61% 21.3k 7.76 View Contact

Shalini Samuel -

@knot_me_pretty
450.6k 1.4k 0.32% 9.2k 7.63 View Contact

SANA SULTAN KHAN -

@sanakhan00
4.7m 1.1k 0.02% 88.1k 7.61 View Contact

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Are you looking for a full-fledged AI-driven platform, to not just find influencers in India but also analyse & optimize your campaign and improve the ROI, check Qoruz influencer marketing platform.

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Connect with Lifestyle influencers & bloggers

After you’ve finalized the list of Lifestyle influencers and bloggers to work on your influencer campaign, the next crucial step is to find the contact details of the Lifestyle influencers you’ve finalized. So you can reach out, connect and understand commercials and deliverables before collaborating with the influencer.

Qoruz platform maintains the database of influencer’s contact details which includes the influencer’s email ID & phone number. It also includes the influencer manager’s contact details. SignUp with Qoruz and access influencer contact details.

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Frequently Asked Questions

Influencers nurture strong, personal connections with their followers that brands cannot achieve today. The bigger the brand, the harder it is to be close and personable with your followers.


Influencers have the ability to sway the purchasing decisions of their followers due to their expertise, charisma, or authority. By also letting followers into their lives, influencers manage to build powerful relationships based on loyalty and trust.


This is why an increasing number of companies are opting for influencer marketing.

Most believe influencer marketing is as simple as finding a popular social media influencer, connecting with them, and paying them to create posts about your brand.


The truth is:


There's a lot more to consider behind the scenes.


From influencer metrics to audience behaviour, influencer marketing consists of a complex world of data and patterns that make it work.


From choosing the right influencer with the right audience to tracking the performance of every single post, influencer marketing needs a strong understanding of the field and lots of precise data to achieve true success.


With Qoruz, analyzing and understanding information has never been more comprehensive or simple. Take the step towards your first influencer marketing campaign by clicking here.

Here are a few simple steps to help you reach out to influencers:


  1. Search and make a list of your preferred influencers
  2. Prioritize them based on your marketing needs
  3. Gather contact information (most likely email) of each influencer (you can usually find this directly on their social media profile or website)
  4. If there is no contact information, send them a direct message on their social profile.
  5. Craft a concise message introducing yourself and your brand, what you love about the influencer's work, and how a collaboration would be mutually beneficial. Write your campaign expectations and brief in the latter half of your mail or message.
  6. Here what they have to say and find suitable conditions for both parties to begin your partnership.
Barkha Singh and 2619 influencers are found in the same category.
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