Success story

Discover how Durex generated a reach of 12M and maximised its brand content with the help of Qoruz.

3000

Creators

12M

Reach

6M

Views

0.5

CPV

Durex image
brand image

Discover how Durex generated a reach of 12M and maximised its brand content with the help of Qoruz.

Industry

Personal care

Solution

Influencer Search

Influencer Selection

Influencer Contact

Reporting

About

Durex is a brand of condoms, lubricants, and other sexual health products. It is one of the most well-known and widely-used brands of condoms in the world. Durex products are available in many countries worldwide and are known for their high quality and reliability.

The Challenge

Durex wanted to amplify their Ultra Thin Condoms with Nano and Miro influencers across Instagram. They wanted to develop a strategy to manage their budgets as well as maximise their brand content.

The Result

Along with Qoruz they were able to develop a strategic list of 3000 influencers. The influencers chosen drastically helped with maximising Durex’s brand content which helped them attain an impeccable reach of 12M with a CPV of less than 0.5.

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Qoruz is an influencer marketing and intelligence platform, that enables superior influencer discovery, quick and easy influencer outreach.
Datrux Systems Pvt. Ltd. © 2024
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Datrux Systems Pvt. Ltd. © 2024