The Solution

Influencer Discovery

The 21+ metrics-based influencer discovery filter of Qoruz across (nano, micro, macro & celebs) helped Madison World narrow the list of potential influencers by their audience & demographics. This made their influencer shortlisting process seamless.

Tracking campaign ROI

The real-time reporting dashboard of Qoruz helped Madison understand the performance of their clients campaign’s progress in terms of published content, performance metrics, and exhausted budget. This helped them evaluate the campaign and easily download and share reports with their clients.

Identify Influencer Content Performance

The Qoruz platform helped them delve into specific influencer data or posts and review data. This helped Madison identify which individuals work best for which of their clients.

The Result

With the help of the premium features available on Qoruz, Madison World was able to maximize the reach of their client's mid-scale campaigns fully. With data-backed influencer selections, they received higher campaign engagement and managed to target the right audience for relevant conversions.